Makeup flat lay of Tarte cosmetics eyeshadow and Bobbi Brown palette

What You Need To Know About Ulta 21 Days of Beauty Sale 2021

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Beauty lovers, it’s time to get your wallet ready because Ulta’s 21 Days of Beauty 2021 Sale is here to replenish your makeup bag! The beauty retailer announced its highly-anticipated fall 21 days of beauty event on August 23 — and we’re sure you couldn’t be more excited to save big on your favorite products!

For anyone that doesn’t know about this major beauty bonanza, Ulta Beauty hosts a super sale twice a year (in Spring and Fall) for three weeks. Each day, two to four coveted beauty products are put on a 50 percent off sale for only 24 hours. 

This year’s sale begins on August 29 and will continue through Saturday, September 18 — and as usual, the deals are great! You can splurge on Ulta’s best-selling skincare and makeup brands like Tarte Cosmetics, Anastasia BeverlyHill, Clinique, Too Faced Cosmetics, and Estee Lauder at discounted prices. We have more great news for you: there will be a new secret product launching every few days.

We have the scoop on what products will be on sale, so to help you decide what to shop and when, here’s a list of the best products from the Ulta 21 Days of beauty sale of 2021! Just remember to set a reminder or bookmark this page so that you don’t miss out on the best beauty deals!

1. Moisture Surge 100H Auto-Replenishing Hydrator Moisturizer

Sale price: $13.00 $25.00

When to shop: Saturday, September 4

Grab Clinique’s hydrator moisturizer if you’re looking for dewy, healthy-looking skin. This light-weight, oil-free formula uses auto replenishing technology that helps dry skin create its own internal water source to frequently rehydrate itself. 

What women love about this product: “This is the best moisturizer I have found. It is light, feels cooling, and very moisturizing. My skin has been dryer than usual and this keeps it feeling smooth and moisturized. I even wear it under my makeup with no issues. Highly recommend.”

2.Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream

Sale price: $34.50 $69.00

When to shop: Sunday, September 5

With thousands of impressive reviews on Ulta, this wrinkle-reducing serum is a fan favorite, and we’re not surprised why! It is formulated with vitamin E and B5 to help soothe and hydrate the skin. Other anti-aging-friendly ingredients include a dual-retinol blend of free and encapsulated retinol to penetrate at least 15 layers of skin.

What women love about this product:“I love this wrinkle cream. After a week of use, I noticed a significant decrease in my wrinkles around my eyes and mouth. My skin looks 10yrs younger…I highly recommend this cream.

 3. Halo Healthy Glow Tinted Moisturizer Broad Spectrum SPF 25 

Even though this product is no longer on sale it’s still worth adding to your beauty cabinet.

Price: $38.00

If you are a fan of the no-makeup-makeup look, this tinted Moisturizer from Smash box will help you achieve the best natural look. It is infused with primer for 24-hour comfort and moisturizes your skin all day. Not only can this product give you a dewy natural coverage, but the SPF 25 will protect you from sun damage.

What women love about this product: “I have found the one!! I have REALLY oily skin. I wear powder nearly every single day to absorb the oil. I’ve tried many other tinted moisturizers with SPF that claim is good for oily skin, but it never works for me. This worked so well. My face has been Matte for hours. I was so excited, I immediately ordered 2 more before the sale was over. I’m so happy with this product 🙂

4. Demalogica BioLumin-C Vitamin C Eye Serum

Sale price: $35.00 $70.00

When to shop: Monday, 6 September

Are you looking for the perfect eye serum to reduce dark circles, wrinkles, and puffiness? Dermalogica’s eye serum is here to save you! It features Vitamin C complex to help smooth fine lines, brighten discoloration and tighten the under-eye area.

What women love about this product: “This eye serum is the best thing ever tried! I have been  using it for 2 years and not only has it helped with the darkness under my eye, but it also hydrates without clogging my under eye area! Best part is that I am extremely sensitive and this product won’t cause me a bad reaction!”

5. The Microdelivery Exfoliating Facial Wash

Sale price: $14.50 $29.00

When to shop: Tuesday, September 7

After spending the whole summer at the beach in the sun, you’re going to need the Microdelivery exfoliating facial wash to revitalize your post-vacation skin. This award-winning facial delivers a “30-second cleansing mini peel” with microbeads to deeply remove dirt, oil, and dead skin. The result? A brighter and smoother complexion!

What women love about this product: “I have very dry skin. I was looking for a face wash to help with my dry skin but also help clean my skin to prevent acne. I get patches of dry spots that makes me want to peel my skin. This is helping with that. My skin feels so smooth and clean after I use the face wash. I highly recommend it!

Related post: The French Girl Beauty Guide for Effortlessly Beautiful Skin

6 Lancôme Advanced Génifique Anti-Aging Face Serum

Sale price $26.00 $52.00

When to shop: Wednesday 8 September 

Wrinkles and fine lines will not stand a chance with this award-winning anti-aging face serum. It is filled with Bifidus probiotics, Vitamin C, and ceramides to reduce the appearance of wrinkles. This serum can also shield your face from pollution, sun damage, and harsh weather.

What women love about this product: “I ordered this product about six weeks ago and have used it daily in the AM/PM. I’m shocked at the results and how my skin has changed. As a 71-year old woman, it has visibly tightened, smoothed, and erased wrinkles, and even helped with deep lines around my mouth. Even touching my skin, it feels amazing. I’ve used other creams by Lancome but nothing has dramatically changed my complexion as this product. I’m hooked.

7. Tarte Lights, Camera, Lashes 4-in-1 Mascara

Sale price: $11.50 $23.00

When to shop: Friday, 10 September

If you’ve been on the hunt for a mascara that works well for mature women, you’re in luck! Tarte’s Lights, Camera Mascara will give you natural-looking volume without clumping and flaking. 

What women love about this product: “I want to start out by saying I’m frugal. I will not pay for something because of the brand. I want cheap. But I cannot find a mascara that works as good as this one. It’s THE BEST!! My lashes are full and beautiful! No clumps. Occasionally I have some fall out but it’s so minimal that I don’t care. I’ll never buy anything else.

8. Your Beautiful Basics Airbrush 101 5 Pc Makeup Brush Set

Sale price: $15.00 $30.00

When to shop: Saturday, 11 September 

Having the best concealer or bronzer isn’t enough to achieve a flawless makeup look if your makeup tools are flimsy and stiff. However, with the right makeup brush set, you will not have to worry about your makeup looking streaky.

You don’t need the most expensive makeup tools to get a photoshoot-worthy look. This  $15.00 5 piece set from IT cosmetics can help you effortlessly apply makeup like a pro.

What women love about this product: “Really soft brushes and great quality. Blend product well with zero bristle fall out. I like that this set has a variety of face brushes and also two eye shadow brushes. I think the quality matches the price point and would buy again.”

9.  Mented Cosmetics Semi-Matte Lipstick

When to shop: Tuesday, 14 September 

Sale price: $8.25 $16.50

If you’re a lipstick junkie, here’s another excuse to add another lippie to your collection! This affordable,  semi-matte lipstick is infused with vitamin E and Castor Seed Oil, so your lips will not be dried out. 

There is also a wide variety of Women of Color-friendly nude shades that are so pretty!

What women love about this product: “I love that these shades complement darker skin tones. The undertones are perfect!! The texture of the lipsticks is creamy without being too slippery. The finish is not a traditional drying matte but it’s not that satiny either. You will notice some shine in the finish. I didn’t see any patchiness or bleeding, even after several hours of wear.

10. Anastasia Beverly Hills Luminous Foundation

Sale price: $19.00 $38.00

When to shop: Wednesday 15 September

Just because summer is over doesn’t mean that you can’t have glowy skin in the fall.

I know that it may seem impossible to get dewy skin during the chilly seasons of autumn and winter, but with the luminous foundation from Anastasia Beverly Hills, you can fight off dry skin. It has a soothing seaweed extract to calm and moisturize the skin in cold temperatures.

What women love about this product: “I don’t like heavy foundations and more on the natural side but this makes my skin look fresh. It’s like my second skin and I highly recommend it. It also makes my face feel more moisturized and supple. Just an amazing product.

Makeup has a reputation of being expensive, but with the Ulta 21 Days of Beauty Sale 2021, beauty enthusiasts and bargain hunters can fill their digital carts with coveted products at half the price.

Besides makeup, you can also save big on clothes and shoes! Follow these tips to find out how-

Up next: How to Look Expensive On A Budget

Ulta 21 Days of Beauty Sale 2021
Ulta 21 Days of Beauty


Hi! My name is Temwa and I have an obsession with all things lifestyle. Whether it's home decor, classy fashion, beauty products, or gift ideas -- you will find me writing about those topics. When I'm not sitting at my laptop, you will find me making press-on nails over the weekend!