content coordinator

Cassie Bird

Cassie Bird is the Content Coordinator at My Chic Obsession, where she plays a key role in planning, creating, and curating content. Through writing, photography, and design, she is able to fulfill her passion for storytelling. Outside of her work, she enjoys spending time with her husband and their three pets, while also embracing new challenges like learning French, practicing embroidery, and exploring her city’s local bakeries. For Cassie, it’s often life’s quiet, everyday moments that spark the most inspiration, which coincides with My Chic Obsession’s mission to inspire a beautiful, thoughtfully lived life.

Location: Iowa


Expertise


Cassie holds a degree in Creative Writing and Literature, with a professional background in news media, publishing, and fundraising. Her diverse experience has equipped her with a strong foundation in storytelling, allowing her to connect with a wide range of audiences through compelling content. Now, as Content Coordinator at My Chic Obsession, she blends her love of style and design with her editorial expertise—crafting content that is both visually captivating and meaningfully written.


Fun stuff


My childhood notebooks are full of dress designs, dramatic short stories, and lists detailing how I would spend my money if I won a million dollars (still holding out for that last manifestation). I’ve always loved to create, and that love has taken form in baking, embroidery, and writing. I’ve also always loved to read, which I credit my mom for, as well as the many mystery books that we read together when I was young. I look forward to Christmas every year, because one of my favorite things to do is shop for (and then elaborately wrap) gifts. After six months spent living in Dublin, Ireland and exploring Europe, I’m always looking forward to my next opportunity to travel. And if there’s one section of my closet that I could never give up, it’s my cardigan collection (please don’t make me count them). 

Fun Facts:

  • I loved school growing up and still love learning. In the past year, I’ve challenged myself to pick up French and embroidery.
  • The biggest collection in my wardrobe is cardigans… I’ve been wearing them ever since I was young, and they’ve always felt like a warm hug!
  • My latest obsession is fragrance. I recently found my signature scent, and it’s been fun diving into the world of perfumery.
  • Although my cooking skills may be lacking, I love trying out new dessert recipes.
  • Before I settled in the Midwest, I thought about moving to Ireland to work as a librarian and writer.
  • My Instagram feed could really be renamed “Coffee and Croissants”.
  • My ideal weekend would be spent shopping, stopping at a cute cafe, and then cozying up with a new book and my Australian Shepherd, Nana.

About My Chic Obsession

My Chic Obsession has become a trusted destination for millions of women looking to simplify their style and elevate their everyday. With timeless fashion tips, curated capsule wardrobes, elegant lifestyle ideas, and practical how-to guides, My Chic Obsession helps women cultivate confidence, live intentionally, and embrace a classic life with a modern twist. Whether she’s getting dressed for work, refreshing her space, or planning a dream trip to Paris, My Chic Obsession is here to inspire her to do it all—stylishly.

Browse Cassie’s Articles